Given the Word-Faith lack of understanding who Jesus is (for there can be no clear understanding at all if Jesus is to be a born again man in their eyes) the question must be asked "Why must a man be born again?". The answer to this question, a simple question among saints patient in the LORD, is that we are fallen creatures. We were born into this world of a woman in a natural condition tainted by the sin of Adam. We were spiritually dead in our sins, created in iniquity as the Psalmist wrote. John Wesley framed it best in my opinion. In his sermon on the new birth he wrote:
And in Adam all died, all human kind, all the children of men who were then in Adam's loins. The natural consequence of this is, that every one descended from him comes into the world spiritually dead, dead to God, wholly dead in sin; entirely void of the life of God; void of the image of God, of all that righteousness and holiness wherein Adam was created. Instead of this, every man born into the world now bears the image of the devil in pride and self-will; the image of the beast, in sensual appetites and desires. This, then, is the foundation of the new birth, -- the entire corruption of our nature. Hence it is, that, being born in sin, we must be "born again." Hence every one that is born of a woman must be born of the Spirit of God. (my emphasis) (1)
The last sentence carries with it a great importance that must be returned to the first sentence of this quote. Jesus Christ was certainly born of a woman yet was not born of Adam. Christ was never of Adam's loins and instead is referred to as the last Adam. As Wesley rightly pointed out, fallen man, born of a woman (a natural birth) must be born of the Spirit of God meaing born from above, born again as we often phrase it. How did Jesus come into this world? Certainly as one born of a woman. We can also rightly state that Jesus came into this world born of the Spirit of God. It was the Holy Spirit who overshadowed His mother Mary. It was one born of the Spirit of God carried in the womb who gave cause for another babe to leap in his womb just from the presence of Holiness.
“And it came to pass, that, when Elisabeth heard the salutation of Mary, the babe leaped in her womb; and Elisabeth was filled with the Holy Ghost: And she spake out with a loud voice, and said, Blessed [art] thou among women, and blessed [is] the fruit of thy womb. And whence [is] this to me, that the mother of my Lord should come to me? For, lo, as soon as the voice of thy salutation sounded in mine ears, the babe leaped in my womb for joy.” (Luke 1:41-44 AV)
Of course the Born Again Jesus doctrine carries with it other doctrines that have been developed to buttress it. Jesus assumed the nature of Satan according to the same fellows. We are gods equivalent to Jesus Christ according to these imaginations. Jesus made Himself a curse in the minds of a few. Jesus became wickedness for these doctrines to stand. The Jesus Died Spiritually doctrine of the Word-Faith religion is an essential accompaniment of a Born Again Jesus scenario and I will address that particular foul doctrine at a later time. In any event we can rest assured that if we realize that Jesus always was, is and will be Holy, the sin of teaching a Born Again Jesus will never give cause for our self-exaltation and the deliberate denigration of Christ give us cause to shout in the words of Creflo Dollar "We are exactly like Jesus Christ and equal to God". (2) God Forbid such blasphemy.
(1) The New Birth, Sermon 45, John Wesley http://gbgm-umc.org/umhistory/wesley/sermons/serm-045.stm
(2) I am provinding the words as I recall them from a television program of Creflo Dollar's, the series entitled The Righteousness of God.